Grain-free dog food has had a lot of press over recent years. Traditionally it means that a higher meat content will be found in the food and no cereal crops will be used.
Our grain-free mix has removed the cereal content completely. This has been replaced with a high meat content and sweet potato, which is seen as one of the superfoods for the nutrition it contains.
Grain such as wheat or rice is used in many dog foods. Wheat is often linked to sensitivities in dogs. More and more people are making the choice to go completely grain free and give their dogs a more natural food.
Sweet potato provides a rich source of beta-carotene. This converts to vitamin A in your dog’s body, which is important for muscles, vision and growth. They are high in fibre and low in fat and have a higher nutritional value than normal potatoes. They are also gentle on your dog’s digestive system.
All of our own label mixes are completely grain-free and hypoallergenic. Each bag contains a minimum of 50% meat (not meat meal) and sweet potato. We do believe that dogs would naturally have a high meat diet.